Dig a well
This post is from the defunct blog “Dying Church”
From Leadership Journal:
"I was working with a church that was planning a new building," said McNeal. "They started with the facilities, budget, calendars, needs. I broke in and asked, 'Can we talk about the community around us? About the people who aren't here? When a missionary moves in, and the town needs a well, we expect the missionary to dig a well. We are sitting in a mission field but thinking like club members. We expect differently of our missionaries, why don't we expect differently from ourselves?'"